By including more relevant information and increasing visibility, ad extensions can increase click-through rate by over 20%. Join us as we walk through ad extension options, best practices, and strategies to make the most of this valuable feature.
For years customers and businesses have been connected from Google search to phone call. Now Google is announcing a feature that gives customers the option to send a text message to the advertiser. From G: In the coming weeks, we’re introducing click-to-message ads to...
AdWords blog has announced some new features coming to AdWords to show off business pricing in the ads. Whether it’s weekend baseball tickets or temporary storage space, people want to know what their options are and how much they cost before deciding what to buy....
The Google team has put together their checklist adhering to best practices for mobile ads. Use mobile ad creatives and extensions to be mobile friendly Target mobile devices Measure the impact of mobile Make your mobile bids If you don’t have a mobile friendly...
“How to drive traffic to your local store using AdWords? Location extensions are great for helping on-the-go shoppers locate your business location – showing things like your business address, phone number, and a map marker with your ad text. In this...
“Measuring and tracking the full impact of your AdWords campaigns is important to help maximize return on investment. This video will cover how to start measuring the offline value that’s driven by your online ads. First, we’ll lay out a formula to help you get...
“In this video, you’re going to learn how to use your location extensions to better reach consumers searching for you nearby. This will help increase the likelihood that your ads show up to people who are nearby and may be more likely to buy. We’ll cover...
