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Over at Moz.com Jared Gardner posts a very helpful article to help block those annoying spam bots that pollute your analytics data.
This is really, really helpful info for battling these bots to reclaim your data.
Get the tips at How to Stop Spam Bots from Ruining Your Analytics Referral Data – Moz.
Sunday, 26 April 2015
The use of store visits as a conversion metric is rising. Google Adwords blog explains: We’re working hard to measure these new paths to purchase in AdWords. Last year, we announced store visits as part of Estimated Total Conversions to help marketers measure these new conversion paths — an important step in bridging the digital…
Continue Reading...Monday, 06 July 2015
We’ve all done it. Clicking on ads can be done by accident whether on phone, desktop or tablet. For users this is unpleasant as your experience is interrupted as you are navigated somewhere you did not intend to go. For marketers it gives us faulty feedback as to user engagement with our creative. Google is…
Continue Reading...
Mar 20, 2015 
1 min 
