Monday, 19 September 2016
Learn how to get the most out of expanded text ads.
Continue Reading...Thursday, 19 November 2015
While search and display campaigns have had impression share reports Google Shopping was lacking. Now Google has launched Click Share which reports the percentage of total possible clicks your products received. Improving your click share is similar to improving your impression share. How to increase your click share Remember you need to get impressions…
Continue Reading...Friday, 19 February 2016
Improving your campaigns in AdWords is the goal of optimization. Now AdWords allows for easier ways to test changes to your campaign with drafts and experimenting features. Drafts are where you setup your changes and when ready you turn them on as experiments. You can then run your original campaign with a controlled experiment and easily apply…
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