Best Practices: Tailor Ads for Mobile Searches

By: Rhett Lloyd

Jan 15, 2016

1 min

Knowledge

In another video in this series we talked about the fundamentals of great ad writing. Those fundamentals will need to be adapted to mobile users. The mindset of mobile searchers is different: they may be on the go, less patient, more task-driven or in different places in their buying journey.

Check out the full guide here. Useful checklist here.

https://www.youtube.com/watch?v=sgjG-xtUYNE

Rhett Lloyd

Co-Founder & Head of Strategy

Rhett Lloyd is the accomplished owner of WebSuited, a highly regarded marketing solutions company based in Fort Pierce, Florida. With a strong background in digital marketing, Rhett and his team specialize in website development, search marketing, and more, helping businesses achieve growth and success

Related Blogs

Quick Tips: Custom Segments

Wednesday, 02 August 2017

Learn about a powerful feature in Google Analytics called custom segments where you can look at data for specific segments you create tailored to your objectives.

Best Practices for Driving Calls with Search Ads

Wednesday, 04 March 2015

For local businesses getting the sale comes down to more than just a website visit. Now AdWords has introduced a call-only campaign to help drive more phone calls which is huge considering how consumers act in mobile search. According to Google: In fact, 70% of mobile searchers call a business directly from search results. Take…