Best Practices: Tailor Ads for Mobile Searches

By: Rhett Lloyd

Jan 15, 2016

1 min

Knowledge

In another video in this series we talked about the fundamentals of great ad writing. Those fundamentals will need to be adapted to mobile users. The mindset of mobile searchers is different: they may be on the go, less patient, more task-driven or in different places in their buying journey.

Check out the full guide here. Useful checklist here.

https://www.youtube.com/watch?v=sgjG-xtUYNE

Rhett Lloyd

Co-Founder & Head of Strategy

Rhett Lloyd is the accomplished owner of WebSuited, a highly regarded marketing solutions company based in Fort Pierce, Florida. With a strong background in digital marketing, Rhett and his team specialize in website development, search marketing, and more, helping businesses achieve growth and success

Related Blogs

Combine DSA With Other Tactics to Improve CTR

Thursday, 04 February 2016

Dynamic Search Ads connect interested users with your site. These campaigns work with other AdWords features just like keyword-based campaigns. Remember to take advantage of those features to improve the performance of your DSA campaigns.

Step 14: See a preview of your ad on Google search results

Wednesday, 24 February 2016

Find out how the Ad Preview and Diagnosis tool in AdWords can help you see what your text ad looks like on a Google search results page, without impacting your real ad performance data.