Give Analyses the Appropriate Context – Google Best Practices

By: Rhett Lloyd

Nov 18, 2015

1 min

Knowledge

Along with being actionable, analyses should be grounded in the overall context of your account. Consider the world that your account is operating within. We’ll talk about three ways to do that:
1) Detecting anomalies in your account by being aware of baseline performance
2) Choosing the right time periods when analyzing performance
3) Ensuring that your ratios are legitimate

Give Analyses the Appropriate Context - Google Best Practices

Rhett Lloyd

Co-Founder & Head of Strategy

Rhett Lloyd is the accomplished owner of WebSuited, a highly regarded marketing solutions company based in Fort Pierce, Florida. With a strong background in digital marketing, Rhett and his team specialize in website development, search marketing, and more, helping businesses achieve growth and success

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