Best Practices for using Google Tag Manager for Accelerated Mobile Pages (AMP)
Wednesday, 22 March 2017
Join Analytics Advocate Krista Seiden and Product Manager Ben Gram to discuss Google Tag Manager and Accelerated Mobile Pages (AMP). Topics covered include: What is AMP, how to use GTM for AMP, and a customer use case with The Next Web.
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How to keep your Google Tag Manager account clean and organized
Tuesday, 09 August 2016
Have you ever logged into a large Google Tag Manager account and couldn’t really figure out what is going on? It takes certain discipline and work to keep a Google Tag Manager account usable even if it’s getting larger every week
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Get more ROI in a multi-screen world
Tuesday, 15 September 2015
Google Analytics team member Natasha Moonka writes: We live in a world of instant gratification. Wherever we are, and whatever we may be doing, when we want to know, to do, to buy we pull out our phones and search for satisfaction. For marketers, a multi-screen world offers new opportunities for ROI. While TV accounts for…
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