Quick Tips: Data Studio DoubleClick Campaign Manager Connector
Monday, 24 July 2017
Check out how to easily connect DoubleClick Manager (DCM) to DataStudio Quick Tips: Data Studio DoubleClick Campaign Manager Connector
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How To Implement Facebook Pixel Using Google Tag Manager
Tuesday, 14 November 2017
Using Google Tag Manager (GTM) to help implement Facebook pixels will help you consistently and easily track conversion and events from your website, allowing you to prove the success (or failure) of your advertising while building valuable data inside of Facebook that can be used for future targeting. What Is Facebook Pixel? Facebook Pixel is…
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Williams-Sonoma Inc. Inspires Consumers and Drives Sales With Mobile-Ready Content
Thursday, 11 August 2016
For the iconic lifestyle retailer Williams-Sonoma Inc., its catalog was the cornerstone of its marketing efforts. But, given the shift to mobile, William-Sonoma’s Chief Marketing Officer, Felix Carbullido, and his team had to rethink how they tell its story. Here’s how YouTube and Google Shopping ads helped them reach consumers, driving them in-store and increasing…
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