More precise data in the new Search Analytics report

May 06, 2015
2 mins

From Google:

Today, we’re very happy to announce Search Analytics, the new report in Google Webmaster Tools that will allow you to make the most out of your traffic analysis.
The new Search Analytics report enables you to break down your site’s search data and filter it in many different ways in order to analyze it more precisely. For instance, you can now compare your mobile traffic before and after the April 21st Mobile update, to see how it affected your traffic.

 

Or, if you have an international website, you can now find the countries where people search most for your brand: choose “impressions” as your metric, filter by your brand name, and group results by country to show a sorted list of impressions by country.

 

These use cases are just two examples out of many more. Search Analytics allows you to really dig deeper into your traffic analysis and helps you make the best decisions for your website’s performance.

Important to note that:

There are some differences between Search Analytics and Search Queries. Data in the Search Analytics report is much more accurate than data in the older Search Queries report, and it is calculated differently. To learn more read out Search Analytics Help Center article’s section about data. Because we understand that some of you will still need to use the old report, we’ve decided to leave it available in Google Webmaster Tools for three additional months. To learn more about the new report, please read our Search Analytics Help Center article.

Continue reading via: Official Google Webmaster Central Blog: More precise data in the new Search Analytics report

Rhett Lloyd

Co-Founder & Head of Strategy

Rhett Lloyd is the accomplished owner of WebSuited, a highly regarded marketing solutions company based in Fort Pierce, Florida. With a strong background in digital marketing, Rhett and his team specialize in website development, search marketing, and more, helping businesses achieve growth and success

Related Blogs

Implementing tags: Google Analytics ecommerce

Monday, 23 March 2015

Implementing tags: Google Analytics ecommerce – YouTube.

Continue Reading...

Use Dynamic Search Ads to Reach More Customers

Thursday, 04 February 2016

Reaching people with relevant ads as they search for your products and services can be a moving target. Their queries evolve, your site changes, inventory shifts, you expand your business to new markets. Dynamic Search Ads can be an important tool to help you succeed when stuff changes.

Continue Reading...

7 Ways to Build a Lead Management Strategy

Monday, 26 September 2022

Generating leads for your business is a very important part of your businesses’ success. However, if you don’t have a plan on how you are going to turn your leads from potential prospects into committed customers, your business can miss out on huge opportunities.    This is why your team needs a Lead Management Strategy.…

Continue Reading...

Get Your Business Suited for Success