Nissan UK Drives Store Visits with AdWords

By: Rhett Lloyd

Jun 02, 2016

1 min

Knowledge

The average car shopper today makes just two dealership visits in their search for the perfect ride. That’s because today’s car shoppers turn to mobile to research models, find deals, and get real-time advice before visiting a dealership. Nissan UK saw this as an opportunity, and transformed its measurement strategy to drive its business forward. Using store visits, the auto brand can see which search keywords and campaigns are actually driving people into its dealerships.

Nissan UK Drives Store Visits with AdWords

Rhett Lloyd

Co-Founder & Head of Strategy

Rhett Lloyd is the accomplished owner of WebSuited, a highly regarded marketing solutions company based in Fort Pierce, Florida. With a strong background in digital marketing, Rhett and his team specialize in website development, search marketing, and more, helping businesses achieve growth and success

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