Setup Your Feeds for Dynamic Remarketing Campaigns
Tuesday, 20 January 2015
In this brief video by AdWords Google shows you how to setup up your feeds and update dynamic remarketing campaigns.
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Step 5a: Using Maximize clicks bidding
Tuesday, 23 February 2016
Learn how to use use the automated “Maximize clicks” bid strategy to let AdWords manage your bids and bring you the most possible clicks within your budget. This is a good option for newer advertisers, or anyone who’s short on time but wants to get the best value from their advertising spend.
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NEW Smart Goals from Google Analytics
Friday, 11 December 2015
Google Analytics has gone live with a new feature called Smart Goals. Smart Goals are based on shared anonymous data which is used to correlate to visits that convert. This is especially helpful for small businesses and those without the technical means to implement conversion tracking. From Google: How Smart Goals Work To generate Smart…
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