Overview of Google Search Advertising
Tuesday, 17 May 2016
A good intro video and an explanation of how to setup your AdWords account.
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Best Practices for Display Creatives
Wednesday, 13 May 2015
Google has put out a helpful checklist on the best practices for making display creatives. This checklist covers how to: Craft the right message to the right customer Choose eye-catching visuals and animation to quickly gain a person’s attention Balance your overall design with color schemes, art elements and text Prioritize and test your display…
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Mobile Measurement: Understanding the True Value of Mobile
Thursday, 15 June 2017
Do users actually buy the things they want on mobile, or do they just use their devices to research before making a purchase? Join us to discuss how today’s customers are really interacting with mobile advertising and see how to show your clients its true impact.
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