Wendy’s Fires Up Its YouTube Advertising Presence

By: Rhett Lloyd

May 03, 2016

1 min

Knowledge

To build love among an audience that had shifted interests and media behaviors, Wendy’s had to reinvent its marketing strategy from the ground up. This meant transforming its approach (and media plan) from spending less than 5% on digital to one where platforms like YouTube anchored its efforts.

Wendy’s Fires Up Its YouTube Advertising Presence | YouTube Advertisers

Rhett Lloyd

Co-Founder & Head of Strategy

Rhett Lloyd is the accomplished owner of WebSuited, a highly regarded marketing solutions company based in Fort Pierce, Florida. With a strong background in digital marketing, Rhett and his team specialize in website development, search marketing, and more, helping businesses achieve growth and success

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