YouTube Bumper Machine

By: Rhett Lloyd

May 21, 2019

1 min

Knowledge

At the recent Google Marketing Live conference YouTube announced a new offering to help businesses scale their creative assets and create new ads.

First is that YouTube will now take your popular social media images and build them into ads across GMail, Discover and YouTube feeds.

Also they have announced their new bumper machine. Bumper ads are 6 second ads that are unskippable and offer a quick way to tell your story.

The bumper machine will analyze your video for engaging and interesting moments and create video ad options that you can then save and edit.

These tools will help both agencies and businesses grow their reach and tap into more of the potential of YouTube

Rhett Lloyd

Co-Founder & Head of Strategy

Rhett Lloyd is the accomplished owner of WebSuited, a highly regarded marketing solutions company based in Fort Pierce, Florida. With a strong background in digital marketing, Rhett and his team specialize in website development, search marketing, and more, helping businesses achieve growth and success

Related Blogs

YouTube Product Updates

Friday, 09 September 2016

Great video on the power of YouTube and how to target users by passion, intent and personalization. Bonus on how to meaure brand lift as well.

Edited Using custom ad scheduling in AdWords

Tuesday, 29 November 2016

Drive app installs with Universal App Campaigns

Thursday, 22 October 2015

Give a little and get a lot with Universal app campaigns—an easy way to promote your app to users across Google Search, Play, the Google Display Network, and YouTube. Automated creative generation, bidding, and targeting simplifies management while maximizing performance. People are searching for and ready to download your app.