YouTube Pulse Canada 2017 Highlights
Sunday, 25 June 2017
YouTube is huge up north too.
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Frame Your Analyses Around What Success Looks Like for You – Google Best Practices
Tuesday, 17 November 2015
Smart analysis and reporting in AdWords highlights what matters to you and your bottom line. An important first step toward successful analysis is knowing what success looks like for you. In this video, we’ll cover two things: 1) Defining clear and consistent success metrics 2) Focusing on insights that lead to changes that affect your…
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Are You Leaking Conversions on Cross-Device Tracking?
Thursday, 18 June 2015
As consumers go about their lives they are connected through their mobile and pc devices constantly shifting between devices making a single consumer’s path to conversion hard to track. In 2014 Google introduced cross-device reporting in AdWords and now they are sharing benchmarks to help count additional conversions that would otherwise not be attributed in…
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