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“Measuring and tracking the full impact of your AdWords campaigns is important to help maximize return on investment. This video will cover how to start measuring the offline value that’s driven by your online ads. First, we’ll lay out a formula to help you get started
Then, we’ll work our way through each input of the formula to figure out or approximate its value.
Friday, 30 January 2015
Google has added a feature to Google Analytics that allows for a simpler and quicker creation of remarketing lists that they have dubbed Instant Activation. In just 4 easy steps you can create a remarketing list from GA. No tags to setup or code to change. Before getting into the 4 steps check out how…
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Feb 25, 2016 
1 min 
