Best Practices: Remembering AdWords Fundamentals
Thursday, 14 January 2016
Creating great text ads can have big rewards for you in AdWords. Better relevance and click-through (CTR) lead to higher quality ads, which in turn can lead to better positions, lower CPCs, or both. That leads directly to the bottom line: better returns for your ad spend. Check out the full guide here. Useful checklist…
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AdWords HTML5 Overview (VIDEO)
Wednesday, 23 September 2015
New to HTML5? No problem! We’ll cover the basics in this video.
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How to Optimize Your Ads for In-Store Sales
Thursday, 25 February 2016
“In this video, we’ll cover how to optimize your campaigns for maximum return from both online and offline conversions. We’ll show you how to use campaign performance data to fine tune how you invest online so that you can maximize total conversions instead of just online conversions.
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