Go Short or Go Long on YouTube
How long does your ad need to be? How long does it take to change someone’s mind about your brand in a video ad?
How long does your ad need to be? How long does it take to change someone’s mind about your brand in a video ad?
Wednesday, 28 October 2015
Take a look at the fifteen year history of AdWords Source: Inside AdWords: Happy 15th Birthday, AdWords!
Continue Reading...Tuesday, 23 February 2016
Learn about cost-per-click (CPC) bidding in AdWords and choose the bid strategy that’s right for you: the automated “Maximize clicks” bid strategy or manual bidding.
Continue Reading...Thursday, 14 July 2016
Google recommends four best practices to boost performance on TrueView ads. Set the stage with right ad context and correct attribution. Capture attention with compelling ads. Reach the most qualified audiences. Track and optimize YouTube ads. Source: Inside AdWords: Press Play on TrueView Video Ads for Performance – Google Best Practices
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