Re-engage: Maximize Conversions and ROI
Thursday, 10 August 2017
96% of website visitors don’t take any action on the first visit. Learn how to re-engage your prospects and customers to maximize your conversions, eliminate waste and take your ROI to new levels.
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AdWords Mobile: Campaign Strategy & Management
Wednesday, 10 June 2015
Targeting ads to the mobile consumer though search, display, and mobile app ads. Understanding how to create ads targeting consumers using campaign settings and bid adjustments. Expanding your mobile ads with ad extensions, including call, location, sitelink and app extensions. (slides below) View the slides here.
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How to Track Transactions with Google Analytics Enhanced Ecommerce Functionality
Wednesday, 22 June 2016
In this video we take a look at how to implement the enhanced ecommerce functionality in Google Analytics by using the Transaction Tracking feature and with the help of Google Tag Manager.
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