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Press Play on TrueView Video Ads for Performance

Rhett Lloyd
Jul 14, 2016
1 min
Knowledge
     

adwords best practicesGoogle recommends four best practices to boost performance on TrueView ads.

  1. Set the stage with right ad context and correct attribution.
  2. Capture attention with compelling ads.
  3. Reach the most qualified audiences.
  4. Track and optimize YouTube ads.

Source: Inside AdWords: Press Play on TrueView Video Ads for Performance – Google Best Practices

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