Learn how to prepare and manage your Shopping campaigns to make the most of Google Shopping during the holiday season. We will discuss top holiday trends and show you where to focus your efforts to get your campaigns ready to stay competitive.
Google takes you on a deep dive on how you can use the shopping funnel for creating advanced marketing solutions including remarketing, customer match, in-market audiences, similar audiences and TrueView for shopping.
Your data feed is the key to promoting your products online. It contains all the information about what you’re selling, like a product’s brand, price, and availability. Have a larger inventory of a few hundred products? Watch the video to learn how to create and...
Campaign structure is everything when it comes to shopping. In this session we will teach you shopping optimization as well as tips and tricks on bidding according to the value of your products.
Your data feed is the key to promoting your products online. It contains all the information about what you’re selling, like a product’s brand, price, and availability. Have a smaller inventory you can enter manually? Watch the video to learn how to create and upload...
To promote your products on Google, you’ll need to upload your products into Google Merchant Center and create a Shopping campaign in Google AdWords. Watch the video to learn how to set up your Merchant Center account, where you’ll make your product info available to...